The Birth of Yes The Best Iligan
Iligan City, also known as the City of Majestic Falls, has so many reasons to be considered as the Business Capital in the West. The city is blessed with several majestic falls which include the beautiful Maria Cristina Falls, the scenic Tinago Falls, among others. These falls, considered some of the best tourist spots, not only attract tourists from all over the world but also deposit significant revenues to the government and provide livelihood to the people in the neighborhood. Just minutes away from the city, are beautiful beaches equally attractive not only to local tourists but also to foreigners as well. These beaches also deposit considerable amount of revenues to the government. These gifts of nature of which Iligan City is endowed with make the city one of the most visited places in northern Mindanao.
Iligan City is also home to some of the industries considered as backbone of the economy, the growing number of food companies trying to position themselves in different strategic places in the central business district, plus the home to one of the best universities in the country: MSU-Iligan Institute of Technology. The university has given the city its best products who have become best work force in and outside the city. La Salle Academy is also present in the city. The academy gives Iligan City and its neighboring places the opportunity to experience the La Sallean education. St. Michael’s College envisions to develop the total person side by side with academic excellence and career opportunities. There are medical schools in the city, maritime colleges that provide the people in Iligan City the chance to achieve their dreams and have a better life.
In addition to all these, Iligan City is now the home of another best – Yes the Best 99.3 FM of the Manila Broadcasting Company. Since its birth on May 15, 2017, Yes the Best 99.3 immediately has become a part of these dynamic movements towards development – as it provides potential opportunities for income in sales and employment. Yes the Best 99.3 will always play its role in this endeavor and that is to be the best medium/channel of reliable news and information, quality programming, wholesome entertainment, and best music. Yes the Best will be the best option; it’s the best choice. Yes the Best 99.3-Iligan.
Perfectly situated at the 4/F of BH Building, Sabayle St., Yes the Best 99.3 now serves as the answer to Iligan City’s needs of entertainment, music and information. And because YestheBest 99.3 is in the heart of the business district of the city, the station considers itself in the best position to promote local and national products. With wide reach of excellent signal that reaches the whole of Iligan City, the neighboring municipalities of Misamis Oriental, Lanao del Norte, part of Tangub and Ozamis Cities, some towns of Misamis Occidental, Sequijor, the Municipalities of Mahayag and Aurora of Zamboanga del Sur and Tubod, Lanao del Norte, the station is confident that it can deliver the best services to its valued clients and will continue to do so in the years to come.
What is the meaning of this? It is very clear that after a year of broadcast operation, YestheBest 99.3 has slowly managed to get a bigger share of listenership in the city and the neighboring towns and provinces. The station has slowly won the trust and confidence of the people in Iligan City. Yes The Best continues to deliver the best music, the best program with the best radio personalities. The station will always be the best choice: YestheBest 99.3 Iligan.
By: Jeremiah (SM)
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